Maen Hadid

Digital Marketing Fanatic

Maen Hadid

Digital Marketing Fanatic

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Hi, I'm Maen Hadid!

Digital Marketing Fanatic

Digital Marketing Expert & technology enthusiast with 12+ years’ experience translating digital business initiatives into measurable success.

I'm looking forward for my next digital breakthrough in a reputable company that fosters an agile and entrepreneurial environment.

Profile

Age & Nationality

33 years old, Jordanian. Arabic native, English fluent speaker.

Phone Number

+1 226 747 9486

Find Me On

Work Experience

Babilou Middle East

Senior Digital & PR Manager - 2019 - Present

  • Defined the digital strategy and participated in its execution with hands on experience in paid media campaigns and visual content creation.
  • Led brand awareness campaigns reaching 3M in target audience with 72% penetration by creating relatable visual content.
  • Raised paid media conversions share by 72% by constantly optimizing all touch points across the customer journey (GMB, Website Landing Pages, Customer Care Online to Offline Channels).

L'Oréal Middle East

Digital Manager Makeup - 2018 - 2018

  • Led digital transformation for Makeup brands in Consumer Products Division by upskilling marketing team to fully understand and think digital.
  • Sat digital strategy in alignment with Marketing, Trade & eCom teams to build a holistic approach resulting in smooth & consistent consumer journey.
  • Led “Makyaj Wa Banat” YouTube show to elevate the Maybelline Channel to be the second biggest and the fastest growing worldwide.

adidas

Digital Marketing Manager - 2016 - 20118

  • Supported the launch of adidas eCommerce in GCC: Arabic front-end user experience, promotion activities, Google Analytics.
  • Built regional digital strategy & identified digital KPIs on campaign & channel levels. to ensure awareness, reach & engagement targets are met resulting into high brand ROI performance.
  • Managed a team of 4 agency members to drive speed and excellence.
  • Deployed global consumer facing digital platforms. (adidas Runners Community, Tango League Football Community): updated, trained & aligned with internal stakeholders on system features & issues.
  • End-to-end responsible for development of internal digital projects. by aligning with internal stakeholders across different departments, external teams and 3rd party agencies to reach a stable digital solution that made complicated day-to-day tasks easier. (Budget Tracker, Media Tracker)
  • Agile project management from initiation to closure including defining scope & stakeholders, aligning with front-end & back-end teams, share status updates, and advising on nice-to-have vs. must-have list of features.
  • Built benchmarking platform supporting data-driven decision making.
  • Increased adidas Instagram followers from 9,000 to 155,000 in 2 years.

Xaxis - GroupM

Programmatic Campaign Manager - 2015 - 2016

  • Worked closely with planning & Client servicing teams to plan, setup & optimize programmatic campaigns.
  • Programmed automation tools for data manipulation and analysis purposes that helped enhancing daily Monitoring & Optimizing campaigns across multiple agencies.

ikoo Affiliate Network

Affiliate Marketing Sales Professional - 2012 - 2014

  • Introduced affiliate marketing to over 300 local & international businesses by directly contacting key decision makers.
  • Assisted in planning, managing & optimizing affiliate programs across multiple digital channels (PPC, Cashback, Incentive, SEM, SEO, Tracking, Validation, etc…)

Hashem Computers & Communications

E-Marketing and Communication Officer - 2008 - 2012

  • Led a team of 2 technical resources in insuring the satisfaction of over 80 monthly customers helping with their mobile/tablet devices (mainly Apple & Android devices).
  • Data Mining and Management: Increased efficiency of daily tasks by creating a data management & manipulation system. This resulted in ease of management for 200,000 contacts records and 500 products in local and online connected databases.

Education

Computing

University of Portsmouth - 2011-2012

Bachelor of Science in Computing.

Business, Marketing

Arabian International University - 2009-2011

Studied for 2 years business, marketing specialization.

Computing and Business Applications

Edexcel International - 2005-2007

Higher Diploma in Computing and Business Applications

Skills

Professional Skills

  • 100% Complete
    Analytical mind 100%
  • 95% Complete
    Interpersonal & communication skills 95%
  • 85% Complete
    Team Management 85%
  • 85% Complete
    Fast learner, always eager to learn 85%
  • 90% Complete
    Risk Taker 90%
  • 90% Complete
    English 90%
  • 100% Complete
    Arabic (Mother Tongue) 100%

Software Skills

  • 100% Complete
    MS Excel 100%
  • 95% Complete
    VB/VBA Programming 95%
  • 90% Complete
    MS Office 90%
  • 95% Complete
    Adobe Photoshop 95%
  • 85% Complete
    Google Analytics 85%

Interests

Technology Inventions

Hardcore technology enthusiast. I can spend hours just looking into different devices figuring out what can be used what.

Photography

Landscape & Nature mainly. I hope to become a professional photographer some day.
Checkout my Instagram account!

Hiking & Traveling

Great desire to explore new cities and cultures, I like spending time in amazing nature where I can relax and meditate.

Movies

I like well-directed Movies with great stories like; Forest Gump, Pursuit of Happiness & Braveheart. My favorite hero is Iron Man.

Contact

Get in touch!

Address

Ontario,
Canada

Phone

+1 226 747 9486

eMail

maenhadid@gmail.com

Thank You!

“Don’t ever let somebody tell you, you can’t do something

You want something, go get it. Period"

Will Smith